Beauty Touch Auckland Booking Website Case Study
We created a polished website with online booking, six dedicated treatment pages, clear pricing, and automated appointment reminders.
Case Study Visual
A booking website should feel polished before the first appointment.
The visual direction reflects the calm, polished experience clients expect from a premium beauty and wellness studio.
Project Overview
A premium studio needed a website that matched their treatments.
Beauty Touch Auckland is a specialist beauty and wellness studio offering advanced skin treatments, lash and brow design, and relaxation therapies. Owner-operated and premium-positioned, they needed a website that matched the quality of their treatments and let clients book without picking up the phone.
The brief was to introduce a complete online booking journey without adding unnecessary administration for the owner.
The Challenge
Bookings through DMs and phone calls, with no online showcase.
Manual booking enquiries made it harder for clients to choose a service and appointment time in one visit. The business also needed a better way to present treatment information, durations, and service-by-service pricing.
The existing online presence didn't reflect the premium quality of the studio. Potential clients couldn't explore what Beauty Touch offered before booking, and without a clear service menu and pricing, many simply moved on to a competitor with a better-structured website.
What We Built
A booking-ready website organised around each treatment.
We built a website with Trafft online booking integrated on each service page. Clients can book a specific treatment, choose a time slot, and receive an automated confirmation, with no back-and-forth required. Six dedicated treatment pages were created with full descriptions, durations, and pricing.
Automated reminders go out 24 hours before each appointment, reducing no-shows without any manual work from the owner.
The Results
A clear treatment journey with online booking built in.
The finished website lets clients explore services, compare treatment details and pricing, choose an appointment time, and receive an automated confirmation without relying on phone calls or social media messages.
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